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Privacy policy.

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Privacy Policy

Effective Date: October 3, 2026

This Privacy Policy describes how Basicallygav LLC DBA Houston Selects ("Houston Selects," "we," "us," or "our") collects, uses, discloses, stores, and otherwise processes personal information when you visit Houstonselects.com, purchase merchandise, create an account, communicate with us, submit a sourcing request, request custom jewelry, participate in marketing, or otherwise use our services.

Personal Information We Collect

Depending on how you interact with Houston Selects, we may collect information including:

  • First and last name

  • Email address

  • Phone number

  • Billing address

  • Shipping address

  • Payment-related information

  • Order history

  • Purchase history

  • Product interests

  • Account information

  • Instagram username

  • Communications with Houston Selects

  • IP address

  • Browser information

  • Device information

  • Website activity

  • Cookie identifiers

  • Advertising identifiers

  • Analytics and interaction information

Payment card information may be processed directly by our payment providers rather than stored directly by Houston Selects.

Sourcing Request Information

When you submit a sourcing request, we may collect:

  • Item type

  • Brand

  • Model or specific item

  • Preferred condition

  • Target price range

  • Additional details

  • First and last name

  • Phone number

  • Instagram username

  • Email address

  • Images

  • Other information voluntarily supplied

Custom Jewelry Information

When submitting a custom jewelry request, we may collect:

  • Full name

  • Phone number

  • Email address

  • Instagram username

  • Type of piece

  • Material preference

  • Stone preference

  • Budget

  • Additional details

  • Reference images

  • Other information voluntarily supplied as part of the request

How We Use Personal Information

We may use personal information to:

  • Process purchases.

  • Fulfill and ship orders.

  • Process payments.

  • Prevent fraud.

  • Authenticate transactions.

  • Provide customer support.

  • Maintain customer accounts.

  • Evaluate sourcing requests.

  • Prepare and manage custom jewelry requests.

  • Communicate regarding orders and services.

  • Provide requested products or services.

  • Send marketing communications when permitted.

  • Personalize website experiences.

  • Measure website performance.

  • Understand customer interests.

  • Improve our products and services.

  • Perform analytics.

  • Detect security threats.

  • Prevent abuse.

  • Maintain business records.

  • Comply with legal obligations.

  • Establish, exercise, or defend legal claims.

  • Conduct advertising and marketing activities where permitted.

Cookies, Analytics, and Advertising Technologies

Houstonselects.com may use cookies, pixels, tags, session technologies, analytics technologies, and similar tools.

These technologies may be used to:

  • Keep the website functioning.

  • Remember preferences.

  • Understand website usage.

  • Measure marketing performance.

  • Detect fraud or security issues.

  • Improve the customer experience.

  • Provide or measure advertisements.

  • Understand whether advertisements result in purchases or other activity.

Depending on the services enabled on our website, these technologies may involve providers including:

  • Shopify

  • Vercel

  • Google Analytics

  • Google Ads

  • Meta

  • TikTok

  • Hotjar

  • Microsoft Clarity

  • Other analytics, technology, or advertising providers

Where required, customers may be provided with cookie, privacy preference, or opt-out controls.

Targeted Advertising and Sharing

Houston Selects does not sell customer personal information for monetary payment.

However, certain privacy laws define terms such as "sale," "sharing," and "targeted advertising" broadly.

Our use of advertising technologies, analytics tools, pixels, cookies, or similar technologies may constitute "sharing" or "targeted advertising" under the laws of certain jurisdictions.

Where required by applicable law, eligible customers may have the right to opt out of these activities.

Houston Selects may honor legally recognized opt-out preference signals, such as Global Privacy Control, where required.

Service Providers and Third Parties

We may disclose personal information to service providers when reasonably necessary to operate our business.

Depending on which services are active, these providers may include:

  • Shopify

  • Vercel

  • Stripe

  • Klarna

  • Affirm

  • PayPal

  • Shop Pay

  • Google Analytics

  • Google Ads

  • Meta

  • TikTok

  • Klaviyo

  • Omnisend

  • ManyChat

  • Postscript

  • Hotjar

  • Microsoft Clarity

  • Shipping carriers

  • Authentication providers

  • Fraud-prevention providers

  • Professional advisors

  • Other technology and business service providers

These providers may process information according to their own privacy policies and their contractual arrangements with Houston Selects.

Shopify

Our commerce infrastructure uses Shopify.

Shopify may process information relating to customers, orders, payments, fraud detection, website interaction, and other commerce functions in accordance with its applicable privacy terms.

Houstonselects.com may use a customized or headless implementation while continuing to rely on Shopify for portions of its commerce functionality.

Payment Providers

Payments may be processed through third-party providers.

Depending on availability, these may include:

  • Stripe

  • PayPal

  • Klarna

  • Affirm

  • Shop Pay

  • Other payment providers

These companies may collect and process personal or financial information necessary to authorize and complete transactions.

Houston Selects does not control independent financing or payment approval decisions.

Marketing Communications

Customers may voluntarily consent to receive marketing through:

  • Email

  • SMS or text messaging

  • Instagram

  • Other approved communication channels

Consent to marketing is not a condition of purchasing merchandise unless expressly disclosed otherwise.

Customers may unsubscribe using the instructions provided in the applicable communication.

SMS subscribers may generally reply STOP to unsubscribe.

Message and data rates may apply.

If an automated unsubscribe mechanism does not function correctly, customers may contact:

houstonselects@gmail.com

We will make reasonable efforts to manually remove the customer from the applicable marketing list.

How We Disclose Information

We may disclose information:

  • To service providers performing services on our behalf.

  • To payment and financing providers.

  • To shipping carriers.

  • To authentication providers.

  • For fraud prevention and security.

  • With customer authorization.

  • To comply with applicable law.

  • In response to valid legal process.

  • To protect Houston Selects, our customers, employees, or other individuals.

  • In connection with a merger, financing, acquisition, restructuring, sale, bankruptcy, or transfer of some or all of our business.

We do not sell personal information for monetary payment.

International Users

Houston Selects serves customers in the United States and internationally.

Personal information may be processed or stored in countries other than the customer's country of residence, including the United States.

Different countries may provide different levels of data protection.

Where required by applicable law, appropriate safeguards may be used for international transfers.

Data Retention

Houston Selects retains personal information for as long as reasonably necessary for purposes including:

  • Completing transactions.

  • Customer service.

  • Maintaining transaction records.

  • Fraud prevention.

  • Tax and accounting requirements.

  • Legal compliance.

  • Resolving disputes.

  • Enforcing agreements.

Retention periods vary depending on the type of information and applicable legal requirements.

We may retain certain information after account closure where reasonably necessary or legally required.

Data Security

Houston Selects uses reasonable administrative, organizational, and technical measures intended to protect personal information.

However, no website, electronic transmission, network, or storage system can be guaranteed to be completely secure.

Customers are responsible for protecting their passwords and account credentials.

U.S. State Privacy Rights

Depending on where you live and whether applicable legal thresholds are met, you may have rights concerning your personal information.

These rights may include the right to:

  • Request access.

  • Request correction.

  • Request deletion.

  • Obtain a copy of certain information.

  • Request information about categories of information collected.

  • Request information about certain disclosures.

  • Opt out of certain targeted advertising.

  • Opt out of certain sharing or sales as those terms are legally defined.

  • Appeal certain privacy decisions.

  • Exercise other rights granted by applicable law.

Houston Selects will not unlawfully discriminate against customers for exercising applicable privacy rights.

We may need to verify your identity before processing a request.

California Privacy Rights

California residents may have additional rights under California privacy law where those laws apply to Houston Selects.

Those rights may include access, correction, deletion, information regarding collection and disclosure practices, and the ability to opt out of certain sharing or sales as legally defined.

Houston Selects does not sell personal information for monetary payment.

Certain advertising or analytics activities may nevertheless qualify as "sharing" under California law.

International Privacy Rights

Customers located outside the United States may have additional rights under applicable privacy laws.

Depending on the applicable jurisdiction, these may include rights relating to:

  • Access

  • Correction

  • Deletion

  • Objection

  • Restriction

  • Data portability

  • Withdrawal of consent

The availability of a particular right depends on the customer's jurisdiction and the circumstances of the processing.

Privacy Requests

To submit a privacy request, contact:

houstonselects@gmail.com

Please provide enough information for us to understand and reasonably verify your request.

Authorized agents may submit requests where permitted by applicable law, subject to appropriate verification.

Children

Houston Selects does not knowingly collect personal information directly from children under 13.

Our website is not directed toward children under 13.

Individuals under 18 should use Houston Selects only with the permission and supervision of a parent or legal guardian.

If we learn that personal information has been collected from a child in violation of applicable law, we will take appropriate steps to delete or otherwise address that information.

Changes to This Privacy Policy

We may update this Privacy Policy as our business, technology, service providers, or legal obligations change.

The current version will be posted on Houstonselects.com with an updated effective date.

Contact Us About Privacy

Basicallygav LLC DBA Houston Selects

12320 Barker Cypress Rd STE 600
PMB 402
Cypress, Texas 77429
United States

Email: houstonselects@gmail.com
Website: Houstonselects.com